Week 17 - Final Week - Summary - Susan Sullivan How has your social media changed over the semester? We had zero social media before I started this class. Now we have a presence in all social media avenues. Before, we didn't pay for any marketing, now all the marketing budget we have, I requested to be used for boost posts. Has there been an impact on your business? Yes, lot more awareness for the brand. By seeing these posts (And I posted on the website of the mall the store currently is at and gave new pictures) we are seeing more people coming into the store and calling to ask about merchandise. Growth of customers and increased interaction is a key component? I paid for some boosts so I could study the analytics. I studied Google and Face book and saw how many clicked, directions, checked pictures, when viewed and clicked. This part was very interesting to me and I learned a lot. I also made a group where I sent these posts and I think that is very important n
Week 16 - Part two commenting on posts I commented on six posts which I really enjoyed. We have some talented people in this class as I have learned so much. The comments I made were for the following blogs: Elena Cohen. “Elena Cohen Photography” David Durham “David’s Backpack Panchos” Israel Gutierrez”Student Success” Michelle Jordan “Filly Willy Auto Care” Tracey Walz “Realize Your Fit” Austin Poynter “Prizmatic”