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Showing posts from February, 2019
Week 5 - Part 2 -Target Market Analysis for comparing if older adults and families can come together to frequent Coco's Restaurants or if there is too much difference. The target audience right now is 55 years and older, male, single, retired, educated, Caucasian.  Coco's has 38 locations in California and Arizona so many of the restaurants have different guests to focus on.  Some locations are in tourists areas like Anaheim and Brea so they focus on the traveler.  Some Coco's are in destination spots like in Monterey so they focus on the weekend couple.  Some Coco's are in neighborhoods so they focus on the elderly guest who frequents daily and it's his or her second home. Need to study industry and how guests see the Coco's name
Week 5 - Post 1 Set Two - Subway and Hungry Bear The difference in each target market is that Subway is aiming for the young adult and the Hungry Bear is aiming for older adults.  As the subway website has a lot of information, graphics that move (websliders).  Lots of information on the web page.  The Hungry Bear has a simple for ma, the top part where you click on to get information but not live graphics or pictures of food.  Simple format. Subway target market, is aiming for repeat guests since they change their websliders for promos.  They also offer delivery and order online, so the website can be used every day.  The website is aiming at the consumer who is worried about the planet so they have a section on what Subway is doing for the environment. Hungry Bear aims for a person who visits the site once.  To read the menu and not online orders or delivery.  It's a simple design.  When I would hit the icons on top, they kept moving.  Older adults will like this simple fo
Blog Week 4, Part Two - Tw0  websites to write about First website http://Starbucks.com This is my favorite website. as well as I love the product.  The reason their website is successful is their logo is the opening of their website and its the icon when I saved it to my mobile so Starbucks is always connected to me.  They have everything on this website.  You can order your menu item on line and not wait, they have contests on line, you can order gift cards, you can leave reviews, you can play games, you can find locations and music. I love their design.  the font is large and there is not so much color to take away anything.  The logo appears every where.  The colors are their restaurants colors.  Very easy menu to follow and you never get stuck in one site. I go to this website every day.  First to order a treat/drink every day.  Second, to see if they have any discounts for the day or new products.  Every day, they emai to my inbox at Starbucks.  So, it doesn't bog do
Blog Week 4 -  Post One - Feb 14, 2019 Identify 3 potential problems with these websites: Website #1:artcenter.org I really enjoyed this website.  It has great pictures and it's broken in many parts.  I see the following improvements: *  Adding music to each act so if a person clicks on the website and the artist, they could listen to their music. *   The logo should be on each page and larger font.  It does have a lot going on, maybe too much going on, so you can get lost in the website. *     I could not find the address to the center and I clicked on a few links until I finally found it.  This should be easier to find so people don't get frustrated. Website #2 www.apple.com I checked this website this is how I would improve this website: *   The website is too dark.  It needs more light, to make it more appealing.  Maybe some music to give it a more exciting look. *     Could not find a phone number.  I clicked on many links, even help link but I could
Week 3 - Part 2 - Coco's Restaurants https://cocosbakery.com https://www.facebook.com/Coco's Bakery Restaurant There are no links on their website so I then went to their facebook page.  I noticed that the company were responding to comments made on facebook.  Usually replies were every 3 days and not on weekends or at night.  This company needs to post their social media sites on their website to help guests leave comments.  They could use social media better as I see their local promotions on facebook but its something that is on their website so you can see it there. Dennys Restaurants https://Dennys.com I went to their site and I noticed they have every social media site you can think of to click on to comment on visits and see promotions.  So I clicked on: http://www.facebook.com/Dennys This site is great, they have fun sayings about their food.  People are commenting and there is somebody answering the comments.  They have a rating that says 4.8 out of 5 in res
Week 3 - Part 1 and Part 2 Blogs I commented on: David Durham https://csit155-sp19-durhamd.blogspot.com/2019/02/week-3a-communication-between.html Sierra Gilardi https://csit155-f18-sierrag.blogspot.com/2019/02/week-3b-businessconsumer-communication Elena Cohen https://csit155-sp19ecohen.blogspot.com/2019/02/social-media-platforms.html
Week 3 - Part 1 - Write: Blog Post Week 3 Part 1: Have you ever experienced difficulty communicating with a business?   I have written some businesses directly through email and 50% answer and 50% don't.  I have yelped a few times about businesses and I have never received a response.  A few times, I bought some products online and emailed and then a week later got a response, but it was a response like from a computer, like generic and didn't address the problem.  I don't call anymore to businesses as no one answers. Does social media make it easier to get noticed or get your problem solved?   Social Media, does resolve some issues faster like a bad restaurant or product.  Again, I have not had good success with a business getting back to me when I used a social media site.  Usually, I do the chat room thing, than call or use social media to address a problem. Have you ever had a positive experience communicating with a business through social media?   I have
Week 2 - Part 2 - Comment on Blogs I posted comments on these blogs in my group 3 Elena Cohen https://csit155-sp19ecohen.blogspot.com/ David Durham https://csit155-sp19-durhamd.blogspot.com/2019/01/week-2a.html?showComment=1549421887082#c366554547860914861 Sierra Gilardi https://csit155-f18-sierrag.blogspot.com/2019/01/week-2a