Skip to main content


Week 15 - Part 1


I read the google analytics for a business page.  I don't have a website so I could not practice this but I did read this and it was very interesting with all the analytics this does.  I can not wait to build a website and view how many posts and how to grow business with these measures.

By analyizing who potential guests are and narrow down posts for potential guests will help increase exposure that interests those individuals.

I liked all my classmates facebook posts as myself, Susan Sullivan and commented on some posts!

Week 15 - Part 2


I studied my Facebook Analytics from the two posts I sent last week.  Here are the analytics from my posts:


Here is more analytics on the audience that I choose "Sports Group"

Here is total number of likes:





Here is my second post that I did and the analytics from the second post:




Comments

Popular posts from this blog

Week 16 - Part 1 - Create a schedule on which platforms

Week 16 - Part 1 -Create a Schedule on which platforms I enjoyed creating and posting on facebook and Instagram.  I feel these two areas the most effective way to grow our store's audience.  I would post once a month any new jackets that we received and build a mailing list.  I feel that our audience would be best fit if they saw some of our merchandise if it flashed on Instagram and facebook. New Arrivals - once a month When a major sporting event happens such as World Series, Super Bowl -send out a post When a new Sport Season starts such as when baseball or football starts I would post on face book and Instagram I would also write a monthly blog about a subject that is related to a sporting event. I will grow our eclub so we can send out coupons and offers on birthdays. I feel that blogging, face book, Instagram and newsletters will work best with our jacket store.  We can do $100 a month on social media posts dividing among face book and some goo...
Week 13 - Part 1 I started putting in NFL sports jackets and found some websites and some physical stores that I studied: Fanatics.com/ncaa/Colorado - This is what came up with searched key words.  I then went to their website which is www.fanatics.com/ncaa/colorado This was more of a website than a physical store.  As soon as it came up, there was a large DISCOUNT SIGN and many pictures of apparel.  Their prices are good, its a huge company, so our little store would have to compete with those that physically go in to look around and want it that day for say a gift or to give their money to the little guy. I then found a store called Sportsfan in Denver Colorado.  This had no website nor facebook page.  Just on Bing showed addressed and hours so there is no advertising I could report on but it was a physical store and no web presence. Next, during my search, says a company called Fanzz Sports Apparel.  I clicked on their facebook and website a...
Week 17 - Final Week - Summary - Susan Sullivan How has your social media changed over the semester? We had zero social media before I started this class.  Now we have a presence in all social media avenues.  Before, we didn't pay for any marketing, now all the marketing budget we have, I requested to be used for boost posts. Has there been an impact on your business? Yes, lot more awareness for the brand.  By seeing these posts (And I posted on the website of the mall the store currently is at and gave new pictures) we are seeing more people coming into the store and calling to ask about merchandise. Growth of customers and increased interaction is a key component? I paid for some boosts so I could study the analytics.  I studied Google and Face book and saw how many clicked, directions, checked pictures, when viewed and clicked.  This part was very interesting to me and I learned a lot.  I also made a group where I sent these posts and I think...